World Menopause Day — 18th October 2021 Here’s what we think… Do you know today is World Menopause Day? To be honest, not an annual event that I ever paid too much attention to before. However, this year, the timing is strangely on point. I don’t think of myself as getting older. If I don’t overthink it, I actually still think…

Baby Loss Awareness Week (9–15 October) Here’s what we think… It is a biological fact that women suffer from menstruation, miscarriage, menopause and a whole host of other “women’s issues” as they tend to be referred to in the office environment. Despite these all being a part of everyday life for half of the population, I have never in 30…

Here’s what we think… The fashion industry has long understood the need for agility to react to the ever-changing trends and preferences of their customers. Those that predict, react and fulfil most effectively to meet these evolving needs will win. It’s as simple as that. For some time now, AI has been used in…

Brought to you by Helen Ashton, CEO Shape Beyond. Think out loud with us and break down the taboos of the business world The business world is constantly evolving — new ideas, new technologies, new models continuously breaking the mould — so how do we keep pace with such rapid change and make informed decisions to keep business on track? The Thinking Out Loud…

Why I decided to focus on work that places purpose over profit. — For my first post, I wanted to talk about launching my own business Shape Beyond, and why it has taken me 25 years to finally do it! …